December 17, 2018
Many colleges and universities call themselves “military-friendly” and encourage both active-duty military and veterans to enroll. The question is, though, what does it really mean to be military-friendly? In some cases, students have enrolled in “military-friendly” schools only to find that its military students are just another group of students. Other schools have added some services to their offerings, but haven’t made the wholesale changes and concerted effort to serve students from the military that would make it truly military-friendly. The bottom line? Simply welcoming students who are using their military benefits isn’t enough. Colleges and universities need to focus on a few key priorities if they want to market themselves as a military-friendly institution.